Take your pocket video camera with you everywhere because you never know when a simple trip to the grocery store will turn into a right brain branding interview with a charming cheese lady and her 300 pound cheddar canvas. When I walked into Bloom, much to my cheese lover’s delight sat the largest block of golden cheddar I’d ever seen!
Sarah Kaufmann, a professional cheese carver from Wisconsin, meticulously etched a mermaid and local sea life into the Wisconsin cheddar. With patience and passion she skillfully angled her ceramic sculpting tool while interacting with customers and sharing her story, along with some other interesting facts about this edible piece of art! PRESS PLAY AND ENJOY!
